When the online realm is your workspace, you’re always chasing after some idea of “cool.” The constantly shifting Internet landscape means fads, ideas, slang, and even Fortune 500 companies flash hot for a brief moment and then burn out just as quickly.
Concerns about AI’s growing role in our society are more relevant now than ever before. Are content editors first on the chopping block? Or is there more to editing than process-based language models can achieve? Let’s look at some of the tools on the market and see how they measure up.
Brand perception. The God Particle. Profanity. How do these concepts connect? We’ll give you a hint: It has to do with the powerful statement you make by selecting the right—or maybe the wrong—typography for your deliverables.
Product labels aren’t just for standout shelf appeal. Dave’s Killer Bread is one of our favorite examples in how it emphasizes compelling narratives to connect and engage with its target market. As Dave says, “people love a good story, especially one of redemption.”
