Have you ever been reading something and reached the end of a sentence, then had to start reading the sentence again because you forgot what it was about? Do you think it was simply because it was a long sentence? Or were there other reasons?
Ah, the joys of youth – growing pains – remember swooning over your first crush from a folding desk? Sorting through your college picks with staggering anxiety, breaking curfew to spend time with your friends, and taking powerful life lessons from Lysol’s most recent ad campaign? Wait, was that just me?
While today’s world of content marketing isn’t as Wild West lawless as it used to be, it’s still safe to say the spectrum of options is long and varied. Whether your internal team handles your content needs (blogs, copywriting, etc.), you scour Fiverr looking for the most qualified candidate for one-off jobs, or you invest part of your budget into quality content marketing from a professional outside source, you get what you pay for.
05 May 2017
The basic workflow for web designers is simple.
You work with a client to establish a timetable, you receive the needed website materials (such as content and images), and you wrap it all up in a neat package. But what happens if your client doesn’t deliver those website materials in a timely manner?
Q: What would you say are the most overused words from the past year? I nominate “pivot.”
Yes, the word “pivot” – a word that was previously only used in osteopathic and Jazz dance applications – has been tossed around quite brutally, particularly on cable news channels. The Ninja agrees that as an indication of a swift, smooth, and (ideally) imperceptible change in narrative, it is woefully inadequate.
I used to think I was a great writer.
Of course, that was back in eighth grade, before I had any serious education or formal training in the craft. Back then, all it took to be a great writer (in my mind, at least) was a great vocabulary and a desire to cram big words into small thoughts.
Ahh, it was a simpler time. You can imagine my surprise when I received feedback in my first serious writing class.
If you’re like most professional writers, you avoid any math more complicated than balancing your checkbook. You might not even do that anymore, since you can just check your bank balance on your phone. A math-free life—how great is that?